DESIGN DIRECTOR AND ACD FOR
APPLE AT TBWA\MAL LOS ANGELES
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HEY, THANKS FOR STOPPING BY. MY NAME IS CACÁ BARABÁS AND I WAS BORN AND RAISED IN BRAZIL, NOW BASED IN LOS ANGELES. I’M A MULTIDISCIPLINARY DESIGNER AND ART DIRECTOR WITH 13+ YEARS OF EXPERIENCE CRAFTING BRAND IDENTITIES, EDITORIAL SYSTEMS, AND VISUAL NARRATIVES ACROSS MARKETS IN BOTH SOUTH AND NORTH AMERICA.
THROUGHOUT MY CAREER, I’VE WORKED AT AGENCIES LIKE WIEDEN+KENNEDY, AFRICA DDB, F/NAZCA SAATCHI&SAATCHI, CREATIVE LAB/NUBANK, AND MULLENLOWE DESIGN STUDIO. RECENTLY, I BECAME A DESIGN DIRECTOR AND ASSOCIATE CREATIVE DIRECTOR AT TBWA\MEDIA ARTS LAB, WHERE I’LL HELP SHAPE GLOBAL WORK FOR APPLE — A BRAND I’VE ADMIRED FOR AS LONG AS I CAN REMEMBER. ALONG THE WAY, I’VE CREATED FOR NAMES LIKE NIKE, BUDWEISER, CORONA, SPRITE, OLD SPICE, NAKED JUICE, PUMA, SKOL, AND THE ART DIRECTORS CLUB.
DESIGN HAS ALWAYS BEEN MORE THAN A JOB FOR ME, IT’S A TRUE PASSION. CRAFT IS NON-NEGOTIABLE. I CARE ABOUT THE PROCESS, THE DETAILS, AND THE IMPACT GOOD DESIGN CAN HAVE. I’M DRAWN TO TEAMS AND PROJECTS THAT SHARE THIS SAME OBSESSIVE LOVE FOR MAKING THINGS WELL — AND MAKING THEM MATTER. IF THAT RESONATES WITH YOU, FEEL FREE TO REACH OUT. I’M ALWAYS UP FOR A GOOD CONVERSATION.
CONTACT
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CACABARABAS@GMAIL.COM
GREENCARD HOLDER
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D&AD
YELLOW PENCIL - APPLE CRITTER CAROL - ENTERTAINMENT 2026
GRAPHITE PENCIL - APPLE CRITTER CAROL - ART DIRECTION INTEGRATED 2026
GRAPHITE PENCIL - APPLE CRITTER CAROL - FILM TV/COMMERCIALS 2026
GRAPHITE PENCIL - BRANCH MUSEUM - GRAPHIC DESIGN INTEGRATED 2026
GRAPHITE PENCIL - BRANCH MUSEUM - BRAND ID. REFRESH / NONPROFIT 2026
GRAPHITE PENCIL - APPLE TV - ART DIRECTION / DIGITAL PLATFORMS 2026
GRAPHITE PENCIL - BE SEEN BY THE BEST EYES - MOTION DESIGN 2025
GRAPHITE PENCIL - BUD YOURS TO TAKE - SOUND DESIGN 2022
WOOD PENCIL - APPLE CRITTER CAROL - ART DIRECTION / FILM 2026
WOOD PENCIL - APPLE CRITTER CAROL - VISUAL EFFECTS 2026
WOOD PENCIL - OMO VARZENAL - ART DIRECTION / INTEGRATED 2026
WOOD PENCIL - BE SEEN BY THE BEST EYES - ART DIRECTION 2025
WOOD PENCIL - BE SEEN BY THE BEST EYES - GRAPHIC DESIGN 2025
WOOD PENCIL - NIKE NEW FAIRIES - ART DIRECTION 2021
WOOD PENCIL - NIKE NEW FAIRIES - INTEGRATED 2021
CANNES LIONS
BRONZE - NIKE NEW FAIRIES - FILM 2022
CLIO AWARDS
GRAND PRIX - DESIGN CRAFT - BE SEEN BY THE BEST EYES
GOLD - BRANCH MUSEUM - BRAND ID. REFRESH
GOLD - DESIGN CRAFT - BE SEEN BY THE BEST EYES
GOLD - DESIGN CRAFT ANIMATION - BE SEEN BY THE BEST EYES
SILVER - APPLE CRITTER CAROL - FILM
SILVER - DESIGN POSTER - BE SEEN BY THE BEST EYES
SILVER - GRAPHIC DESIGN - BE SEEN BY THE BEST EYES
SILVER - SOCIAL MEDIA CRAFT - BE SEEN BY THE BEST EYES
BRONZE - BRANCH MUSEUM - DESIGN / LOGO
BRONZE - BRANCH MUSEUM - DESIGN CRAFT / GRAPHIC
BRONZE - SOCIAL MEDIA CRAFT - BE SEEN BY THE BEST EYES
BRONZE - NIKE NEW FAIRIES - CLIO SPORTS FILM 2021
LATIN AMERICA DESIGN AWARDS
SILVER - TLRP ALBUM - ANIMATED GRAPHICS 2025
SILVER - TLRP ALBUM - RECORDS 2025
SILVER - TLRP ALBUM - SELF PROMOTION 2025
SILVER - LUMAIA - GRAPHIC DESIGN 2025
LONDON INTERNATIONAL AWARDS
GOLD - BE SEEN BY THE BEST EYES - DESIGN: CRAFT/VISUAL DESIGN 2025
SILVER - BE SEEN BY THE BEST EYES - DESIGN: CRAFT/ART DIRECTION 2025
SILVER - BE SEEN BY THE BEST EYES - DIGITAL: CRAFT/ART DIRECTION 2025
BRONZE - BE SEEN BY THE BEST EYES - DESIGN: POSTER 2025
BRONZE - BE SEEN BY THE BEST EYES - DIGITAL: CRAFT/ANIMATION 2025
BRONZE - NIKE NEW FAIRIES - FILM 2021
ONE SHOW
GOLD - BRANCH MUSEUM - DESIGN / BRAND IDENTITY 2026
GOLD - SPRITEVERSE - MOVING IMAGE CRAFT 2023
SILVER - APPLE CRITTER CAROL - SOCIAL MEDIA / CRAFT 2026
SILVER - SPRITEVERSE - DESIGN 2023
BRONZE - APPLE CRITTER CAROL - BRANDED ENTERTAINMENT / SHORT FORM VIDEO 2026
BRONZE - APPLE CRITTER CAROL - FILM & VIDEO TV,VOD,ONLINE 2026
BRONZE - NUBANK THE REASON - MOVING IMAGE CRAFT 2021
BRONZE - SPRITEVERSE - DESIGN 2023
ART DIRECTORS CLUB
GOLD - APPLE TV - CRAFT IN MOTION/FILM/ANIMATED LOGO 2026
GOLD - APPLE TV - CRAFT IN MOTION/FILM/CINEMATOGRAPHY 2026
SILVER - APPLE CRITTER CAROL - MOTION/FILM/SHORT VIDEO 2026
BRONZE - APPLE CRITTER CAROL - CRAFT IN MOTION/FILM/DIRECTION 2026
BRONZE - BRANCH MUSEUM - BRANDING/IDENTITIES INTEGRATED 2026
BRONZE - BRANCH MUSEUM - CRAFT IN MOTION/FILM/ANIMATED LOGO 2026
EL OJO
SILVER - NIKE NEW FAIRIES - FILM 2021
SILVER - NIKE NEW FAIRIES - SPORTS 2021
CICLOPE LATINO
WINNER - BEST ANIMATION
BRAZILIAN CREATIVE CLUB 2022/2023
GOLD - BUD YOURS TO TAKE - BEST ORIGINAL SCORE
GOLD - NUBANK THE REASON - CINEMATOGRAPHY
GOLD - NUBANK THE REASON - WRITING
GOLD - NIKE NEW FAIRIES - BEST ORIGINAL SOUNDTRACK
GOLD - NIKE NEW FAIRIES - BEST SOUNDTRACK
GOLD - NIKE NEW FAIRIES - CLOTHING TV AND MOVIES
GOLD - SPRITEVERSE - DESIGN
GOLD - SPRITEVERSE - TV AND CINEMA
SILVER - NUBANK THE REASON - DIRECTION
SILVER - SPRITEVERSE TRAIN - FILM/ANIMATION
SILVER - SPRITEVERSE MOBSTER - FILM/ANIMATION
SILVER - SPRITEVERSE TRAIN - SOUND DESIGN
SILVER - SPRITEVERSE MOBSTER - SOUND DESIGN
SILVER - SPRITEVERSE CUBES - SOUND DESIGNPUBLISHING
BRONZE - NIKE VACCINE CLEATS - ILLUSTRATION
8 IN BOOKS FOR BUDWEISER, NIKE AND NUBANK.
YOUNG LIONS 2019 - BRASIL DELEGATE - DESIGN COMPETITION
YOUNG LIONS DESIGN COMPETITION CANNES - BRONZE
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FAST COMPANY 01/02
IT'S NICE THAT
ADWEEK 01/02
ADAGE 01/02/03
THE DRUM
LADFEST 2025
THE BRAND IDENTITY
PRINT MAG
MUZLI
DIGITAL ARCHIVE
BOUNTY HUNTERS
T.GA
SEARCH SYSTEM 01/02
CONTEMPORARY TYPE
MORRRE.DSGN
RECOGNITIONS
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D&AD #1 TYPOGRAPHER 2025
LATIN AMERICAN DESIGN FESTIVAL SPEAKER 2025
LATIN AMERICAN DESIGN AWARDS - BEST GRAPHIC DESIGN STUDIO 2025
THE ONE CLUB CREATIVE RANKING #4 ART DIRECTOR 2023
THE ONE CLUB CREATIVE RANKING #5 DESIGN DIRECTOR 2026
ADAGE BEST REBRANDS OF 2025
JURY PARTICIPATION
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YOUNG LIONS BRAZIL 2020
BRAZILIAN DESIGN AWARDS - ABEDESIGN 2023
EXPERIENCE
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ACD/DESIGN DIRECTOR FOR APPLE
AT TBWA/MAL
CURRENTLY
MULLENLOWE DESIGN STUDIO L.A.
DESIGN DIRECTOR
ASSOCIATE DESIGN DIRECTOR
2022 - 2025
WIEDEN+KENNEDY SP
SR. ART DIRECTOR
2021 - 2022
CREATIVE LAB/NUBANK
ART DIRECTOR
2019-2021
F/NAZCA SAATCHI&SAATCHI
ART DIRECTOR ASSISTANT
2018-2019
AFRICA DDB
ART DIRECTOR ASSISTANT
2016-2018
WIEDEN+KENNEDY SP
ART DIRECTOR ASSISTANT
INTERN
2015-2016