CACÁ BARABÁS

DESIGN DIRECTOR FOR APPLE AT TBWA\MAL LOS ANGELES








































































    BUDWEISER


    YOURS TO TAKE


    TO ACHIEVE GREATNESS, ALL OF US HAVE TO DEAL WITH CRITICS, SELF-DOUBT AND EVERYTHING THAT TELLS US "NO". TO LAUNCH BUDWEISER'S NEW GLOBAL POSITIONING, WE PARTERNED UP WITH ANDERSON PAAK TO LAUNCH A MUSIC VIDEO IN TRIBUTE TO ALL THE NO-GETTERS OF THE WORLD.
    2022


    WIEDEN+KENNEDY


    CREATIVE TEAM: THOM BREGANTIN, CACÁ BARABÁS, LEANDRO BERALDO.
    CREATIVE DIRECTORS: RAFAEL MELO, FELIPE PAIVA, JOSÉ FERRAZ.
    ECD: FELIPE RIBEIRO.
    FILM DIRECTOR: FERNANDO NOGARI.
    MUSIC BY: ANDERSON PAAK.
    DIRECTOR OF PHOTOGRAPHY: RINA YANG.
    PHOTOGRAPHY: GABRIELA SCHMIDT.
    TYPEFACE: AYER BOLD AND HELVETICA NEUE


    *FEATURING WORLDWIDE CREATORS SUCH AS ANDERSON PAAK, SEAN GARNIER,
    XAMÃ, JULIA DANG, LOUISE BARTLE, LARA 91K, WANDA POT & GABRIEL MASSAN


    LOS ANGELES,CA 2025
    CACÁ BARABÁS / ALL RIGHTS RESERVED