CACÁ BARABÁS

ASSOCIATE CREATIVE DIRECTOR
AND DESIGN DIRECTOR FOR
AT MEDIA ARTS LAB L.A.
































APPLE THE NEW MAC BOOK AIR / TABS


GREAT IDEAS RARELY ARRIVE ONE AT A TIME. TABS TURNS EVERYDAY MULTITASKING INTO A VISUAL PERFORMANCE, FOLLOWING MACBOOK AIR WITH M5 AS IT MOVES EFFORTLESSLY THROUGH DOZENS OF UNIQUELY DESIGNED TABS. EVERY TAB WAS CAREFULLY CRAFTED TO MAKE EACH COMPOSITION FEEL NATURAL AND FAMILIAR, INSPIRED BY THE WAY STUDENTS AND CREATIVES ACTUALLY WORK, THINK AND MOVE BETWEEN IDEAS. SET TO THE RHYTHM OF FELA KUTI’S LET’S START, EVERY CLICK, SWIPE AND WINDOW BECOMES PART OF THE CHOREOGRAPHY.
2026
TBWA\MEDIA ARTS LAB


CREATIVE & DESIGN: TBWA\MEDIA ARTS LAB
BRAND: APPLE
PRODUCTION STUDIO: BUCK
DOP: ALEXIS ZABÉ
COLOR: COMPANY 3
SOUND DESIGN: BARKING OWL
MUSIC: FELA KUTI
MUSIC EDITORIAL: MODEL CITIZEN


LOS ANGELES, CA  
CACÁ BARABÁS / ALL RIGHTS RESERVED