CACÁ BARABÁS

ASSOCIATE CREATIVE DIRECTOR
AND DESIGN DIRECTOR FOR
AT MEDIA ARTS LAB L.A.
































EVIL TWIN VISUAL ID.


A VISUAL IDENTITY MADE TO FEEL EXPERIMENTAL, LOUD AND ALIVE.
EVIL TWIN IS A BRAZILIAN MUSIC PRODUCTION COMPANY BUILT AROUND CONTRAST: REFINED
AND REBELLIOUS, CONTROLLED AND EXPERIMENTAL, HARMONY AND NOISE.

THE NEW IDENTITY EMBRACES THAT DUALITY THROUGH A FLEXIBLE VISUAL SYSTEM THAT FEELS BOTH EDITORIAL AND UNPREDICTABLE. A STRONG SERIF BRINGS CRAFT AND CHARACTER, WHILE MONOSPACED TYPE, STAMPS, BOLD COLOR AND UNCONVENTIONAL COMPOSITIONS INTRODUCE A MORE RAW, MECHANICAL ENERGY.

INSPIRED BY THE LANGUAGE OF MUSIC, RECORDING CULTURE AND PRINTED EPHEMERA, THE SYSTEM WAS DESIGNED TO CREATE A LOT WITH VERY LITTLE, ALLOWING TYPOGRAPHY, RHYTHM AND COMPOSITION TO CONSTANTLY SHIFT WHILE STILL FEELING DISTINCTLY EVIL TWIN.
2026
CREATIVE DIRECTOR: CACÁ BARABÁS
DESIGN DIRECTORS: CACÁ BARABÁS & GABRIEL GROSSI.
MOTION DESIGN: ANDERSON LIMA
PRODUCTION: ANDRE FARIA & JULIANA TANGARY
SOUND DESIGN: EVIL TWIN



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