LUMAIABRAND ID.


IN LUMAIA, ARCHITECTURE ECHOES THE FORMS OF ITS NATURAL SURROUNDINGS. JUST LIKE OUR TAILOR-MADE TYPEFACE: EACH LETTERFORM ECHOES THE LINES, CURVES AND DIAGONALS OF LUMAIA.

LUMAIA TYPEFACE BOASTS MORE THAN 700 LIGATURES AND OVER 1400 CHARACTERS. CREATING A VISUAL LANGUAGE THAT EMBODIES THE SPIRIT OF A PLACE WHERE DESIGN AND NATURE MERGE.

2023
PLANT


CREATIVE DIRECTION: PLANT.
DESIGN: PLANT, CACÁ BARABÁS, TALL,PIET.
TYPOGRAPHY DESIGN: TALL,PIET, INARI TYPE.
TYPOGRAPHY PRODUCTION: INARI TYPE.
PROJECT MANAGEMENT: LAÍS PAPI.
CREATIVE AGENCY: GUT.
ARCHITECTURE PROJECT: BJARKE INGELS GROUP.
TYPEFACES: LUMAIA SANS & NB GROTESK PRO


LOS ANGELES,CA 2025
CACÁ BARABÁS / ALL RIGHTS RESERVED