TINKER VISUAL ID.
IT’S 2023 AND THE DESIGN TEAM AT MULLENLOWE WAS APPROACHED TO CREATE AND DESIGN THE VISUAL ID. OF AN APP THAT PAIRS AUTO EXPERTS WITH DIY ENTHUSIASTS. COOL. ITS NAME? TECHNICIAN ON DEMAND. NOT COOL.
THAT’S WHY WE CAME UP WITH TINKER. A NEW NAME AND A FRESH ID FOR IT. FUN AND PLAYFUL. A COOL START FOR A COMPANY WHICH DECIDED TO MAKE DIY MORE ACCESSIBLE AND NOT SO STRESSFUL.
CREDITS
MULLENLOWE L.A.
Art Directors and Designers:
Cacá Barabás, Rafael Rosa, Peter Watson
Copywriter: Caleb Nyberg
Head of Design: Fabio Brigido
ECD's: Laura Sampedro, Carlos Alija
Motion Designer: Christian Meissner
Illustrations: Neubau Laden
Editors: Jessica Phearsome, Jack Cearnal
Typeface: Borna by Atipo Foundry