NUBANK THE REASON

CASE STUDY


THE FUTURE IS THE REASON WE MAKE JUMPING JACKS. WE FIGHT. WE WEAR SUNSCREEN. THE FUTURE IS THE REASON WE MAKE CHOICES AND EACH OF THEM TAKES US CLOSER TO WHERE WE WANT TO GO. 8 DAYS OF SHOOTING. 35 SCENES FILMED. A BRAZIL OF DIFFERENT STORIES, STRUGGLES, DREAMS AND ACHIEVEMENTS WELL REPRESENTED.

WIEDEN+KENNEDY  /  2020

















CREDITS

WIEDEN+KENNEDY

Creatives: Cacá Barabás, Thom Bregantin.
Creative Directors: Rafael Mello, Felipe Paiva, José Ferraz.
ECD's: Eduardo Lima, Renato Simões.
Film Director: Nogari - Iconoclast.
Director of Photography: Douglas Bernardt.
Photography: Hellen Salomão, Edvaldo Raw.
Sound Design: Satelite Audio.